Marcura, a remote-first company with a global presence, was in search of a UK-regional branded merchandise partner who can craft bespoke welcome packs for their new UK hires.
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The Brief
With sustainability in mind, Marcura aimed to transition from their current boxes to more eco-friendly alternatives like backpacks, tote bags or foldable shopping bags. They also prioritised the inclusion of items in each box that promote health, wellbeing and motivation. Finally, Marcura required their new partner to ship the assembled packs directly to each new starter's home.
Client
Marcura
Industry
Maritime streamlining processes
Year
2022
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The Limelight Solution
Following a detailed discussion around Marcura’s needs and finding out more about their values, Limelight presented a selection of products that perfectly aligned with sustainability and reusability. As part of our proposal, Limelight’s branded merchandise specialists recommended showcasing the suggested products within a laptop bag, accompanied by a personalised welcome card that extends a warm welcome to each new member joining the Marcura team.
The Result
Thanks to our consultative approach and warehousing solution, Marcura streamlined and improved their onboarding process. With the convenience of storing their ready-to-go welcome packs in one of our warehouses, Marcura also benefited from a quick and seamless dispatch of the welcome packs when a starter joined Marcura.

Limelight’s dedication to excellence and innovation has been pivotal not only in driving onboard success but also improving staff engagement.
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